Most For Sale By Owners handle the basics very well. The real challenges usually show up in pricing, negotiation, and managing buyers. With the right plan, you can protect your time, your price, and your peace of mind.

A simple FSBO (For Sale By Owner) guide to help you protect your time, your price, and your peace of mind, with zero pressure and no obligation.

Selling Your Home Yourself? Let’s Make the Process Easier and More Profitable.

🧭 No pressure

🔒 Private & confidential

🏡 Trusted by 3,000+ homeowners

Selling on Your Own Comes With Unique Challenges

Selling your home on your own is a big undertaking, and you’re doing more than most people ever attempt.


But even confident FSBO sellers often tell me the same thing:

“There’s more to this than I expected.”

It’s not the showings or the paperwork that create stress, it’s the hidden pitfalls that can cost time, money, and leverage during negotiations.

The good news?
With the right plan, you can stay in control while avoiding the most common (and expensive) FSBO mistakes.

My job is simple: help you understand why your home didn’t sell, and show you how to change that.

brown wooden framed yellow padded chair
brown wooden framed yellow padded chair

WHAT’S INSIDE THE FSBO GUIDE

Download your free “FSBO Guide.”

Here’s what’s inside:

  • The pricing traps FSBOs fall into, and how to avoid leaving money on the table

  • How to handle buyer questions and objections without losing negotiating power

  • The smartest way to schedule and conduct showings as a homeowner

  • The legal and paperwork risks most FSBOs aren’t told about

  • How to identify serious buyers from “lookers”

  • A clear 7-step FSBO checklist to keep everything on track

  • When selling privately makes sense, and when it’s smarter to get support

This guide is designed to help you stay organized, confident, and protected throughout the process.

a kitchen with three stools and a center island

Why Homeowners Trust

Michael Cowling

For more than 35 years, I’ve helped homeowners in Richmond, Steveston, Ladner, Tsawwassen, and Delta navigate private sales, relist successfully after going the FSBO route, or get guidance when things became overwhelming.

My goal is simple:
Give you the clarity and support you need to make the best decision for your situation, with no pressure either way.

I’ve assisted hundreds of FSBO sellers who just wanted honest advice, a second opinion on pricing, or help understanding buyer behaviour and negotiation.

If you’re exploring your options, this guide is a great first step.

Michael Cowling

RE/MAX Michael Cowling & Associates Realty

Your next listing can perform very differently with a stronger approach.

a kitchen with three stools and a center island

Testimonials

If you’d like a quick, no-pressure second opinion on your pricing, buyer activity, or overall FSBO strategy,
you can book a friendly 15-minute conversation below.